Trecco

Your travel community

An innovative mobile app aims to transport travel enthusiasts to a virtual world of exploration and community-building. The app should offer a social media-like platform, multimedia capabilities, and comprehensive travel-related information. By creating an inclusive space where users can connect, share, and inspire each other, this app has the potential to become the ultimate hub for travel enthusiasts.

Platforms

  • iOS

  • Android

  • Web

Contributions

  • Product Design

  • UX Architecture

  • Data Flow

  • Client Communication

A platform designed for travel and food lovers

My product design strategy involved leading a collaborative process to create a final product that met the needs of the stakeholder and target audience. To achieve this, I began by defining the project's needs and goals, using personas to help me understand the target audience and their unique needs.

Based on this research, I worked with the stakeholder to develop a clear vision for the app and establish key features and functionality that would be essential for its success. Throughout the design process, I led the team in creating wireframes and prototypes to test our ideas and gather feedback from the stakeholder and potential users.

As we refined the design, I emphasized the importance of simplicity, ease of use, and engaging visual design. This was critical to creating a product that would stand out in a competitive market and appeal to our target audience.

I also encouraged the team to conduct user research to better understand the needs and preferences of our target audience. This research helped us to make informed design decisions and ensure that the final product met the needs of our users.

This strategy involved a collaborative and user-centered approach, with a focus on simplicity, ease of use, and engaging visual design. By defining the project's needs and goals using personas, we were able to create a product that met the needs of our target audience and aligned with the stakeholder's vision.

Challenges

I encountered a number of challenges during development. One of the biggest challenges was creating a seamless user experience that balanced both the social and informational aspects of the app. We wanted users to be able to easily discover new travel and food experiences while also being able to share their own experiences with others.

Another challenge was designing an intuitive interface that allowed users to easily navigate through the app's features and functionalities. We also had to ensure that the app was visually appealing and aesthetically pleasing to users, while still maintaining a high level of usability. Overall, developing Trecco was a challenging but rewarding experience, as we were able to create a platform that helps users connect with each other and share their love of travel and food.

Takeaways & Awards

The public release of Trecco has been met with great acclaim, attracting recognition and numerous accolades, including a Platinum Hermes Award in the Mobile App Category. This award showcases Trecco's exceptional design, functionality, and user experience, setting it apart as a leading solution in its category. The recognition received by Trecco highlights its impact on the industry and its commitment to delivering innovative, high-quality mobile applications. As a result, Trecco has established itself as a trusted name among its users and continues to inspire others in the mobile app development industry.

  • Hermes Mobile App Category, 2022

  • Davey Awards, 2021, Mobile Features, Best Visual Design, Aesthetic: Best in Show

  • Davey Awards, 2021, Mobile Features, Best User Interface, Gold

  • Davey Awards, 2021, Mobile Apps/Sites, Travel, Silver

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